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Four Questions that Drive Business Growth and Transformation
You Can Drive Business Growth Forward- or Backward Many businesses on the precipice of growth or those preparing to enter a new chapter are searching for ways to drive business growth, but can find themselves struggling to move into that next big phase. This can happen for a number of reasons, whether it’s a lack […]
What Should Employers Do to Prevent Wage Discrimination Claims?
Are Wage Discrimination Claims Avoidable? An employer can be sued by an employee for all sorts of things. Specifically, wage discrimination claims is an area that every employer should understand because they are so easy to avoid. One example would be a lawsuit by an employee (I use the term to include a former employee) […]
Make Outreach Effective Fast: Learn How to Use Facebook Ads
Learn How to Use Facebook Ads to Keep Up with the Pace Chances are if you’re reading this, you may be one of the 50 million businesses maintaining a Facebook page. Businesses in all shapes and sizes have a Facebook presence, all the way from Starbucks (37,240,603 likes as of press time) to Harvard Business […]
Sacrificing for Service: Military Spouses Can Break Free from Unemployment and Depression
How Unemployment and Depression Affect Military Spouses Everyone knows that people get down in the dumps when they are out of work, but did you know the “out-of-work-blues” can become full-blown depression that often requires medication to resolve? Unemployment and depression have strong ties. While recent unemployment rates for the United States hover around 4.1 […]
Ramp Up Your Client Base in 3 Simple Steps with Lead Generation Strategy
Fresh Leads = New Client Potential According to a report published by the Content Marketing Institute (CMI), using a lead generation strategy is one of the top marketing approaches for 2017. Approximately 80% of B2B and 66% of B2C organizations surveyed by CMI put the employment of a lead generation strategy at the top of […]
7 Must-Haves for your Company Employee Handbook- for their Benefit and Yours
Why Have a Company Employee Handbook? All employers, no matter the company size, should have a company employee handbook to communicate essential policies of the company to employees. First, it can serve as a legal defense against claims brought by an employee against the company or its managers. Second, and perhaps more importantly, an employee […]
Hey Business Owner, Are You Making these Common Social Media Marketing Mistakes?
Why Social Media Marketing? Originally seen as a fad, social media marketing is now an integral component of 21st century business. Is your business on board? You need to look no further than America’s most successful companies and social media itself for proof. According to research from University of Massachusetts Dartmouth, 97% of the Fortune 500 use […]
What a Racket: Tales of Equifax, Experian and TransUnion
The Protection Racket Equifax, Experian and TransUnion don’t have your back. I’ve been trying to come up with some new business ideas. It’s really hard, though. Technology is changing so fast, you know? Well, I finally came up with a good one. I’m going to start my own security firm. I’m going to install burglar […]
When it comes to Succession Planning: Plan “B” Is Always Plan “A”
Learn from our succession planning and business leadership experts about the right (and wrong) ways to approach succession planning.
Equity Crowdfunding: New Options for Angel Investors (Part 2)
Thanks to equity crowdfunding, all Americans, not just the wealthy few, can invest in startups and small businesses via the internet.