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On-Demand Premiere of The Sales, Marketing, Advertising & Publicity Bootcamp (SMAP) / Sales and Marketing Synergy: Working Hand in Hand

Oct 6, 2024 @ 12:00 pm - 1:00 pm CDT

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Designed to bridge the gap between sales and marketing in professional service SMBs, this session addresses the common challenge of aligning these two critical functions to drive business growth. Attendees will learn strategies for fostering collaboration, establishing shared goals, and leveraging the strengths of both teams. The webinar will explore practical ways to unify sales and marketing efforts, from joint campaign planning to shared metrics for success. Participants will gain insights into effective communication tools, data sharing, and how to measure the impact of their integrated efforts. By the end of the session, attendees will be equipped with actionable strategies to create a cohesive, cooperative environment between sales and marketing, positioning their businesses for greater success in a competitive marketplace.

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About the NEEC-TBA

The National Educational Event Calendar for Trusted Business Advisors (“NEEC-TBA”) is a cooperative effort of its members. Other not-for-profit associations whose members include accountants, attorneys, business brokers, financial advisors, financial planners, investment bankers, and other trusted advisors to businesses and business owners are welcome to submit their events to the NEEC-TBA by clicking the “submit an event” button. Members of the American Society of Association Executives™ who manage such associations are invited to inquire about joining the steering committee that manages the NEEC-TBA by sending an email to [email protected]. The Steering Committee is currently comprised of three people: Christine Glatz of Glatz Management Services, Inc., Sarah Kuhns of GMW Management, and Cristina Nolan of DailyDAC™. The vision of the NEEC-TBA is to provide a single location on the internet so that: (a) professional associations with overlapping membership and event attendees may use it to help them plan and promote their events; and (b) members of these organizations and other potential event attendees can go to a single calendar to review many options at once.

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