Financial Poise

Articles tagged: Sales & Marketing

A blurred facebook logo, symbolizing how to promote on facebook using facebook ads

How to Promote on Facebook Effectively Using Facebook Ads

Facebook is a powerful advertising tool that can reach over 1.7 billion daily active users. Learn how to promote on facebook and build an audience that will see your ads.

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businesspeople talking, representing shameless self=promotion at work

Tips for Self-Promotion at Work for the Leader Who Wants to be Noticed

Good leaders don’t reward shameless self-promotion—or dutiful silence. Learning how to be a leader is the best route for self-promotion at work.

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Categories of customers and users arrayed on a colored wheel, representing lead generation tactics to grow your customer base

Ramp Up Your Client Base with 3 Simple Lead Generation Tactics

Are you still using outdated lead generation tactics to build your customer base? Use these three steps to identify potential clients and draw them in.

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Hey Business Owner, Are You Using the Full Potential of Social Media Marketing?

Did you know that 91% of Fortune 500 companies use Twitter and 89% use Facebook? Don’t ignore the power of social media marketing.

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sales strategy

All Marketing Tactics Begin with Sales Strategy

Before you implement sales tactics, you need to have a sales strategy. Do you know your company’s strengths and weaknesses? Do you know your audience?

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Online Marketing 101

Online Marketing Orientation for Entrepreneurs: Part 3/3

Your company has decided which marketing tactics to use, now how do you use digital marketing analytics tools? Learn about google analytics and other tools.

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Hey Business Owner, Are You Making these Common Social Media Marketing Mistakes?

Why Social Media Marketing? Originally seen as a fad, social media marketing is now an integral component of 21st century business. Is your business on board? You need to look no further than America’s most successful companies and social media itself for proof. You’ll be hard pressed to find a Fortune 500 company that is […]

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