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Articles tagged: Sales & Marketing

Twitter for Business

6 Twitter Best Practices to Grow Your Engagement

Position yourself as an industry expert by following these six Twitter best practices to boost engagement.

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group of people sit with laptops at a conference table, representing a better marketing team in action

6 Tips for Building a Better Marketing Team

To get the most from your marketing team or consultants, you must act as a leader. Follow these tips to get a better marketing team & reach your objectives.

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A blurred facebook logo, symbolizing how to promote on facebook using facebook ads

How to Promote on Facebook Effectively Using Facebook Ads

Facebook is a powerful advertising tool that can reach over 1.7 billion daily active users. Learn how to promote on facebook and build an audience that will see your ads.

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businesspeople talking, representing shameless self=promotion at work

Tips for Self-Promotion at Work for the Leader Who Wants to be Noticed

Good leaders don’t reward shameless self-promotion—or dutiful silence. Learning how to be a leader is the best route for self-promotion at work.

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Categories of customers and users arrayed on a colored wheel, representing lead generation tactics to grow your customer base

Ramp Up Your Client Base with 3 Simple Lead Generation Tactics

Are you still using outdated lead generation tactics to build your customer base? Use these three steps to identify potential clients and draw them in.

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cell phone with icons representing social media marketing

Hey Business Owner, Are You Using the Full Potential of Social Media Marketing?

Did you know that 91% of Fortune 500 companies use Twitter and 89% use Facebook? Don’t ignore the power of social media marketing.

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sales strategy

All Marketing Tactics Begin with Sales Strategy

Before you implement sales tactics, you need to have a sales strategy. Do you know your company’s strengths and weaknesses? Do you know your audience?

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Online Marketing 101

Online Marketing Orientation for Entrepreneurs: Part 3/3

Your company has decided which marketing tactics to use, now how do you use digital marketing analytics tools? Learn about google analytics and other tools.

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Online Marketing

Online Marketing Orientation for Entrepreneurs: Part 2/3

In Part 2 of the series on online marketing, we explore social media marketing strategy, email marketing, pay per click and blogging as effective tactics.

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Online Marketing for Entrepreneurs

Online Marketing Orientation for Entrepreneurs: Part 1/3

Read this first of three articles on online marketing for entrepreneurs, and learn the importance of building a website and mastering SEO.

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