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Articles tagged: Sales & Marketing

Online Marketing 101

Online Marketing Orientation for Entrepreneurs: Part 3/3

In Part 3 of the series on online marketing, we explore how to use digital marketing analytics including website traffic, acquisitions, and call tracking and to effectively measure online performance.

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cell phone with icons representing social media marketing

Hey Business Owner, Are You Using the Full Potential of Social Media Marketing?

Did you know that 91% of Fortune 500 companies use Twitter and 89% use Facebook? More and more business owners are turning to social media marketing to stand out in the market. So, are you using social to its full potential?

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Online Marketing Orientation for Entrepreneurs: Part 2

Online Marketing Orientation for Entrepreneurs: Part 2/3

In Part 2 of the series on online marketing, we explore social media marketing strategy, email marketing, pay-per-click, and blogging as effective tactics.

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Online Marketing for Entrepreneurs

Online Marketing Orientation for Entrepreneurs: Part 1/3

What are the best methods for marketing online? Read the first article of the series on online marketing for entrepreneurs and learn the importance of building a website and mastering SEO.

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targeted sales and marketing activities should drive your company's business growth

Targeted Sales and Marketing Activities Should Drive Your Company’s Business Growth

Does marketing strategy improve your business? Targeted sales and marketing activities will allow your business to grow and show off its strong suites. Remember, a customer-centric mindset goes a long way when it comes to marketing your business’s specializations.

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Branding

7 Steps for Building a Brand Strategy for Your Small Business

For the best brand strategy, you must build a strong brand identity, position your product and meet expectations to improve perception.

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Marketing Challenges

How to Overcome the Biggest Sales and Marketing Challenges and Brew Up Your Brand

Who is your niche and what do they want? Go beyond product and differentiate your brand by addressing these sales and marketing challenges.

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Business-Customer Relationship

The Best Strategy to Utilize CRM Software and Retain Your Customers

Go beyond simple data. Choose the right customer relationship management (CRM) tool and build stronger relationships with your clients.

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Customer-Centric Business

How to Grow Your Sales By Being More Customer-Centric

Companies with a customer-centric approach are 60% more profitable. Implement these strategies to retain customers and grow sales.

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B2B Marketing and Sales

The B2B Marketing Strategies You Need to Succeed In a Digital Age

Business to business (B2B) marketing and sales must be specialized, but these B2B marketing strategies will help keep you ahead of the curve.

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