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Which Marketing Channels Should You Use and Why?

Some of the most commonly used marketing channels include websites, social media, email marketing, search engine optimization, content marketing and pay per click advertising. While these are all highly effective, they aren’t necessarily the best fit for every business, especially for the business that’s just getting started. Upon completion of this episode, the business owner will have a better understanding of the challenges and benefits associated with each of these marketing channels. They will also be able to more clearly understand whether or not each channel is a good fit for their marketing mix.

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Webinar Faculty


Joshua Lyons
Joshua Lyons

Joshua Lyons, Co-Founder of CRE Marketing Group, has been part of the marketing world since 2009. He began his marketing career upon graduation from the University of West Florida, with an education… Read More


Bill Schick
Bill Schick

Bill Schick, eMBA is a distinguished FCMO, Marketing Strategist and the Visionary Founder behind MESH Interactive ( With over two decades of experience in digital marketing, customer centricity and branding,… Read More

Mark Mandula
Mark Mandula

I have been part of the great United Capital team since 2000. I am primarily responsible for marketing the professional services of our firm, and other business development efforts. I… Read More