Financial Poise Webinars
Practical and entertaining education for business owners and executives, Accredited Investors, and their legal and financial advisors.

Focus on Valuing a Brand and Other “Soft” Assets

Series: VALUATION IN CORPORATE TRANSACTIONS 2019

Valuation in Corporate Transactions: Focus on Valuing a Brand and Other Soft Assets

A company’s name, logo and other intangible assets have no intrinsic value. Yet, such intellectual property (IP) rights are increasingly important. Other examples of such “soft” assets include trademarks, copyrights, and trade secrets. This webinar will help attendees understand how experts go about valuing such intangible assets.

This webinar is delivered in Plain English, understandable to you even if you do not have a background in the subject. It brings you into an engaging, even sometimes humorous, conversation designed to entertain as it teaches. And, it is specifically designed to be viewed as a stand-alone webinar, meaning that you do not have to view the other webinars in the series to get a lot out of it.

Principal Audience: Investors, Business Owners and Executives, Attorneys and Advisors

Partner: ChamberWise, Financial Poise, West LegalEdcenter

Webinar will be available On Demand soon!

This webinar aired live on 11/08/2019 11:00am CST. You will be able to view it On Demand soon.

Meet the Panel:


John Levitske

John Levitske is a Senior Managing Director at Ankura, focused ...

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Garth Tebay

Garth Tebay

Mr. Tebay is a practicing Certified Public Accountant, Certified Valuation ...

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Richard Claywell

Richard is a practicing Certified Public Accountant, and holds the ...

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David Taber

David is CEO of SalesLogistix, a CRM best practices consultancy, ...

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