Financial Poise Webinars
Practical and entertaining education for business owners and executives, Accredited Investors, and their legal and financial advisors.

Valuing Your Brand and Other “Soft” Assets

Series: VALUATION 2016

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You can view the accompanying slides for free by clicking the “On Demand” button below.

Intangible is defined as something “that represents value but has either no intrinsic value or no material being.”  The fact that intangible assets are lacking in intrinsic value or material being makes it difficult to pinpoint their value, yet such assets often play an important role in the value of a business.  This Financial Poise webinar will help attendees understand how experts go about valuing intangible assets; it covers proper valuation methodologies and explains how to access and use market data sources.

To view this webinar for CLE/CPE credit, click here.

Principal Audience: Attorneys and Advisors

Partner: West LegalEdcenter


Meet the Panel:


Gary Frantzen

Gary Frantzen leads Alvarez & Marsal's Valuation Services practice in ...

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Kevin Lane

Kevin Lane is a Senior Manager at Crowe Horwath LLP. He ...

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Michael Hobbs

For more than two decades, Michael has been employing his ...

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Richard Claywell

Richard is a practicing Certified Public Accountant, and holds the ...

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