Nuts & Bolts of Trademarks
Series: INTELLECTUAL PROPERTY 101 2016
The accompanying slides are available to view for free by clicking the “On Demand” button below.
Trademarks are words, pictures, or the look and feel of an item that customer’s use to identify the goods and services of a business. A successful business spends significant time and money so that its customers come to identify the business name with the with the goods or services that the business provides. This webinar discusses the nuts and bolts of trademarks and explains the requirements for trademark protection, the rights conferred by trademarks, and the steps necessary to obtain and enforce trademarks.
Principal Audience: Attorneys and Advisors, Business Owners and Executives
Partner: ChamberWise, West LegalEdcenter