Which Marketing Channels Should You Use And Why?

Some of the most commonly used marketing channels include websites, social media, email marketing, search engine optimization, content marketing and pay per click advertising. While these are all highly effective, they aren’t necessarily the best fit for every business, especially for the business that’s just getting started. Upon completion of this episode, the business owner will have a better understanding of the challenges and benefits associated with each of these marketing channels. They will also be able to more clearly understand whether or not each channel is a good fit for their marketing mix.

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Webinar Faculty

Moderator:

Joshua Lyons

Joshua Lyons, Co-Founder of CRE Marketing Group, has been part of the marketing world since 2009. He began his marketing career upon graduation from the University of West Florida, with an education… Read More

Panelists:

Alyssa Gelbard

Alyssa Gelbard Founder & CEO of Point Road Group Alyssa Gelbard is the Founder and CEO of Point Road Group, a global personal branding firm that helps companies make powerful… Read More

Bill Schick

The founder of MESH Interactive Agency, Bill has created, revisioned and launched local, national and international brands. He began as a Graphic Designer, so always keeps a keen eye on… Read More

Linda Zappulla

Linda Zappulla, Founder and Senior Consultant, Workshops and the Work. Linda has more than 25 years of marketing experience, working in and leading every marketing discipline for highly regarded consumer… Read More