A business’s brand defines it in the market and allows consumers to identify products associated with the business. As such, in today’s competitive marketplace, businesses must carefully choose which brands to develop and how to protect those brands from competitors. This webinar discusses some of the challenges that businesses are likely to face when initially choosing a brand. It also discusses the legal issues that businesses will likely encounter when protecting that brand.
Cristina Nolan, Director of Webinar Services at Financial Poise, earned her law degree in 1997. Cristina has worked in online education since 2004 and has significant experience in the design,… Read More
Ms. Ada C. Nielsen is a member of newly-formed formed Xinova LicensingMasters and is Managing Director of The PeregrineMaven Group. She created The PeregrineMaven Group to commercialize inventions, & improve… Read More
Darren Spielman is a Shareholder of Kain Spielman, P.A. He concentrates his practice in the field of intellectual property, with an emphasis on trademarks, trade secrets, domain name disputes, copyrights,… Read More