Financial Poise Webinars
Practical and entertaining education for business owners and executives, Accredited Investors, and their legal and financial advisors.

INTELLECTUAL PROPERTY BOOT CAMP 2019


Choosing, Building & Protecting Your Brand

Premiere Date: 03/07/2019 1:00pm

Choosing, Building and Protecting Your Brand's Intellectual Property

A business’s brand defines it in the market and allows consumers to identify products associated with the business. As such, in today’s competitive marketplace, businesses must carefully choose which brands to develop and how to protect those brands from competitors.  This webinar discusses some of the challenges that businesses are likely to face when initially choosing a brand, and later protecting that brand.

This webinar is delivered in Plain English, understandable to you even if you are not Intellectual Property Law Specialist. It brings you into an engaging, even sometimes humorous, conversation designed to entertain as it teaches. And, it is specifically designed to be viewed as a stand-alone webinar, meaning that you do not have to view the other webinars in the series to get a lot out of it.


Buying & Selling IP

Premiere Date: 04/04/2019 1:00pm

Buying and Selling Intellectual Property

IP rights are an important class of intangible assets that can be assigned or licensed to generate revenue. Indeed, some companies do not make or sell products; their entire revenue is derived from the licensing of their patents. Suffice it to say, licensing revenue has become a significant source of value in the global intellectual property economy. This webinar will help you better understand the complex legal issues associated with IP transactions.

This webinar is delivered in Plain English, understandable to you even if you are not an Intellectual Property Law Specialist. It brings you into an engaging, even sometimes humorous, conversation designed to entertain as it teaches. And, it is specifically designed to be viewed as a stand-alone webinar, meaning that you do not have to view the other webinars in the series to get a lot out of it.


IP Boot Camp 2019: Introduction to Key Concepts

Premiere Date: 02/07/2019 1:00pm

Intellectual property or “IP” is a term used to describe certain types of intangible property. Like other forms of property, such as real estate and personal property, IP can be owned, purchased or transferred. How ownership is determined differs according to the type of IP. This webinar discusses the importance of certainty in ownership of IP, how ownership of IP is entangled with areas of corporate law and employment law, and it defines the key types of IP.